Home » Practice Areas » Value, Access, and Pricing

Value, Access, and Pricing

Understanding how value, access and pricing impacts the healthcare landscape and can create important opportunities for businesses.


CBPartners’ Value, Access, and Pricing team leads clients through their greatest challenges on the way to achieving a locally-nuanced, but comprehensively global value-based pricing and market access strategy.


CBPartners’ Value, Access, and Pricing teams are composed of the industry’s leading thought leaders and seasoned engagement managers who work relentlessly to support client value, access, and pricing. The practice prides itself upon real-time knowledge management to ensure that strategic recommendations are steeped in reality, and can accurately inform future competitive scenarios.


The convergence of the firm’s value, pricing, and market access centres of excellence allow for a holistic approach that leverages the firm’s thought leaders across these critical dimensions of the brand’s lifecycle.