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Value, Access, and Pricing

Understanding how value, access and pricing impacts healthcare markets and can create important opportunities for pharmaceutical businesses. We provide expert market access and pricing strategy consulting to help clients maximize their potential.


CBPartners’ Value, Access and Pricing team lead healthcare and pharmaceutical clients through their greatest challenges on the way to achieving a locally-nuanced but comprehensively global value-based pricing and market access strategy.


CBPartners’ Value, Access and Pricing teams are composed of the industry’s leading thought leaders and seasoned engagement managers who work relentlessly to support value, access and pricing in healthcare and pharmaceutical markets. The practice prides itself on real-time knowledge management to ensure that strategic recommendations are steeped in reality, and that we can accurately inform future competitive scenarios.


The convergence of the firm’s value, pricing, and market access centres of excellence allow for a holistic approach that leverages the firm’s thought leaders across these critical dimensions of the brand’s lifecycle.